In What Netflix Could Teach Hollywood, David Leonhardt explains Netflix’s current position in the movie-rental industryand how it’s gearing up for the future. More importantly, he answers questions that have been burning a hole in my head for a while now. Such as, “Just how many movies does Netflix rent?” Answer: Of the 60,000 movies in Netflix’s inventory, 35-40,000 are rented per day!)
Today, Netflix sends and receives 700 million little packages a year, a logistical operation that has few peers outside of FedEx, U.P.S. or the post office itself. The company’s new head of operations, in fact, used to be the postmaster general.
Worth reading. Though I’m amazed that the whole “open red envelope, stuff new envelopes” part of the process isn’t automated. Turns out, Netflix uses immigrant workers for that.
(Tip o’ the hat to A Certain Someone.)